Limitless Sales Growth: Pipedream or Possibility?
Bruce Lee became the greatest martial artist in the world by following a simple and profound idea – “Using no way as way. Having no limitation as limitation.” What this meant is that he would find his own perfect “way” and not blindly follow someone else’s, and there was no obstacle that could stop him, there were simply new challenges that he would face and overcome.
In today’s economic environment every sales leader is desperately looking for the security of a “way” to follow which means they also accept the limitations of those ways. Yes, many folks are actually happy with 3% sales increases, a number that would have been unacceptable 2 years ago.
In this presentation Erik Luhrs will show attendees how to break out of the invisible cage that is ‘limited thinking’ so they can create sales performance that’s through the roof!
How to Be a Sales Leader From Behind the Pack
Many people, from the CEO through the VP of Sales through the Sales Manager to a Sales Team Leader, are sales leaders. However, unlike the days of old when leaders themselves lead their armies into battle, sales leaders can’t be the point man in the field. So they must learn how to “lead” from behind.
In this presentation Erik Luhrs will explain the phases and stages of sales leadership, and how to define, master and apply them so your salespeople are always following your lead…even when you’re not around.
You Know What Your Problem is?
One of Erik Luhrs’ favorite sayings is, “people’s biggest problem is that they don’t know what their biggest problem is.” He calls these deep level problems “linchpin problems” because they are the problem creating and holding all the smaller, more obvious problems together.
The inability to uncover and understand linchpin problems has a two-fold negative effect on sales and profits:
- If you don’t know, and thus can’t solve, your own linchpin problem, you’re severely handicapping your performance and the performance of all those around you, including your sales team.
- If you and your salespeople can’t identify the linchpin problems your prospects have, you are cutting your potential income in half and increasing the lengths of your sales cycles.
In this presentation Erik Luhrs will discuss why linchpin problems are so hard to see, even when they are right in front of us, and how to take off our blinders so we can see and solve these problems and unleash easier and more profitable sales.
Creating a Unique Sales Persona
Do you still use a Unique Selling Proposition? Does it have something to do with being “better”, “faster”, “really listening to customers”, etc.? Or maybe you tell prospects that your solution is the “first” or “only” product/service that does what it does? Well, this kind of USP is useless! Remember that ANYTHING your competition can claim or copy will be claimed or copied in no time.
In today’s marketplace, when any product or service can be copied, and platitudes like “great customer service” are white noise, the only way to differentiate is to differentiate yourself. You must build a persona around yourself, your product and/or your company.
Products and services can be copied, but people and personas can’t.
In this presentation Erik Luhrs will dissect the downfall of the “old USP” the rise of the New USP™ and how you can begin to create and refine some of the New USP Elements™ for yourself, your team, your solutions and your company.
Custom Topics
Don’t see something that will “hit home” with your audience on this list? No problem. Simply CONTACT US to discuss what your attendees’ biggest hot buttons are and we’ll design a keynote that will blow their minds, unlock their potential and have them singing your praises for years to come!
Includes:
- 45 minute presentation
- 15 minute Q&A session with audience
- Mindmap Handouts for all attendees
- Autographed copy of BE DO SALE for up to 100 attendees